
Digital Marketing is the platform to reach the consumer through the service of the internet, mobile devices, social media, search engines, and other marketing channels. In short, Digital Marketing is to endorse or promote brand, product, or services through digital media. Key Takeaways: Digital Marketing is an internet platform to reach the consumer. It is a term which defines to achieve marketing goals and objectives online. Nowadays, everyone wants an effortless marketing approach, and digital marketing empowers them to make it happen. So the 2000s, decide to make it more apparent and present the scope of Digital Marketing. Remarkably, digital marketing persists globally. Customers began seeking for products and making decisions about their needs online first, instead of consulting a salesperson, which created a new dilemma for the marketing department of a company. The term digital marketing has grown in universality over time. And thus, nowadays, age of digital media enh...